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Showing posts with the label community

10 Tips for Writing Content the Ranks by Brand Love - that go against the grain

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An interesting info graphic with tips that you wouldn't expect, such as:  #4 Use Google Tilde - first I love the ~ sign. I use it all the time in production, place in front of a number it means approximately. In terms of content, when placed in front of a word in the Google search box - Google will serve you relevant ALTERNATIVE keywords, that will help your content pop. #5 Write long, in depth quality content.  I may be breaking that rule here but if you look at the info graphic at least one item on this list is something you can do, to help your ideas, skills and passion stand out from all the rest. Go ahead. Give it a try. Add caption

Free Radical Syndicate

I just came from a meeting of a great group of smart, engaged, fully immersed, present and friendly ad people, called the Free Radical Syndicate, hosted by my amazing friend Laura Luckman-Kelber...unique I know, and fun! We were discussing the relative merits and de-merits of blogging. We were asking why in the face of so many interesting choices should I choose to spend my time in this way? "Isn't it just pissing in the wind?", "Does it really build community?" And if so "Isn't it a fake community without any of the tactile-ness of being in the same room with other people verbally sharing ideas?" My answer is I don't know. Ultimately I don't think one is better than the other they are just different tools used at different times for different purposes. You can opt out or into either. In the example of this here personal blog of mine, well frankly it is a bit of a shot in the dark as I am still a bit shy about my writing and therefore I do...