101 Social Media Stats to Make Your Spirits Bright and Your Head Spin by Andrew Hanley
Social Media in the Daily Life of Web Users Re post by Andrew Hanley Far from complete, here is a brief (but current) breakdown of social media usage. It is (obviously) ramping up in adoption and is woven intricately into the daily lives of many web users. This trend has no sign of slowing down. Internet users in the U.S. spend nearly a quarter of their time online using social media (or about 13 and half minutes per every hour spent online) Nearly 4 out of 5 web users visit a social networking site on a monthly basis 73% of US companies use social media tools for marketing purposes From 2008 to 2012, the percentage of US companies who use social media for marketing purposes is projected to more than double (from 42% to 88%) Internet users worldwide spend more hours per week with social media than any other online activity 46% of Internet users worldwide interact with social media on a daily basis 15% of social media users are more inclined to buy from brands ...